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TARC / News  / TARC Celebrating the Completed New “Dixie Rapid” Route

TARC Celebrating the Completed New “Dixie Rapid” Route

TARC Celebrating the Completed New “Dixie Rapid” Route

The Region’s First Bus Rapid Transit (BRT) Route is Now Fully Operational

LOUISVILLE, KY (December 18, 2020)

TARC is proud to announce the final stage of the new “Dixie Rapid” route has been completed!

The BRT route which received approximately 1/3 of a $35 MM investment as part of the New Dixie Highway Project—a combination of local, state, and federal funds—connects the Gene Snyder to Downtown Louisville with dedicated buses and stations, provides service every 15 minutes during weekdays, new digital screens (offering real-time information, location and alerts for buses) to improve customer experience, and much more.

“This is great news for our entire region, but especially our community in Southwest Louisville,” said Carrie Butler, TARC’s Executive Director. “Public transit plays a pivotal role in connecting real people to real opportunities and expanding access across entire cities. The Dixie Rapid is the first of hopefully several high-frequency routes to come, and in the wake of COVID-19 will help return business and tourism to downtown Louisville.”

Kentucky Transportation Cabinet (KYTC) Secretary Jim Gray, who was present for the launch of the first BRT bus in January, said the fully implemented service is an essential part of the overall New Dixie Highway Project. “A dedicated, high-frequency transit route will add immeasurably to safety and travel efficiency on one of the premier traffic corridors in Greater Louisville,” Secretary Gray said.

“The Dixie Rapid is the first BRT in the state and its completion marks an important moment for all Louisville residents and visitors, especially those living, working, and going to school along the Dixie Highway corridor,” said Mayor Fischer. “The innovative New Dixie Highway project improves safety and provides options to efficiently move people through a vital part of our city.”

The Dixie Rapid (TARC Route #10) began operating new service in January 2020. With the final portion of the project now complete both passengers and motorists along the corridor will experience shorter travel times, and additional benefits with new technology and amenities in operation.

About the Dixie Rapid
With fewer stops and transit signal priority (TSP) technology, the BRT buses will spend a bigger percentage of the trip moving – rather than stopping.

  • The region’s first bus rapid transit route
  • 15 miles long BRT route with 37 distinguished stops and stations
  • 9 new buses equipped with onboard TSP technology
  • Improves travel times for both transit riders and motorists
  • Includes raised medians, and left turns to make it safer for traffic
  • Includes a new intelligent transportation system with traffic signal timing
  • No additional fee to ride

Click here for more information regarding the New Dixie Highway Project, designed to improve safety, mobility and livability along the corridor.



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